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Top LinkedIn Influencers in Marketing & Agencies (2025)

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21 influencers in Marketing & Agencies

A.J. Wilcox

50K+ followers

Founder, B2Linked

The #1 LinkedIn Ads expert in the industry. A.J. founded B2Linked, an agency specializing exclusively in LinkedIn advertising. He shares tactical advice on LinkedIn campaign optimization. His followers are B2B marketers and agency owners running LinkedIn ad campaigns.

Aaron Orendorff

85K+ followers

Head of Content, FERMÀT

Former Editor in Chief at Shopify Plus, now leading content at FERMÀT and curating the Operators Newsletter from 9-figure DTC operators. Aaron shares playbooks on content strategy and e-commerce growth. His followers are content marketers, e-commerce operators, and DTC brand builders.

April Dunford

180K+ followers

Positioning Expert & Author, Ambient Strategy

Wrote 'Obviously Awesome' - the bible of B2B positioning. April helps tech companies nail their go-to-market strategy. Her audience is wall-to-wall product marketers, VPs of Marketing, and founders trying to differentiate in crowded markets.

Brian Balfour

175K+ followers

Founder & CEO, Reforge

Former VP of Growth at HubSpot, now runs Reforge teaching advanced growth programs. Brian shares frameworks on growth strategy, retention, and user acquisition. His followers are senior growth leaders and operators who want to level up beyond beginner tactics.

Chris Walker

175K+ followers

Founder & CEO, Refine Labs & Passetto

Built Refine Labs into a leading demand gen agency and now runs Passetto helping SaaS companies with go-to-market strategy. Chris challenges conventional marketing wisdom with data-backed takes. His followers are B2B marketers, demand gen leaders, and SaaS operators.

Dave Gerhardt

200K+ followers

Founder, Exit Five

Former CMO at Drift and Privy, now runs Exit Five, a B2B marketing community with 4,000+ members. Dave shares practical B2B marketing advice without the fluff. His followers are B2B marketers, demand gen leaders, and marketing executives looking for actionable growth strategies.

David C. Edelman

100K+ followers

Executive Advisor & Professor, Harvard Business School

Former Fortune 50 CMO with 30 years leading marketing at companies like Aetna and McKinsey. David now advises boards and teaches at Harvard. His followers are senior marketing executives, board members, and CMOs navigating digital transformation.

David Cancel

200K+ followers

Chairman, Drift

Serial entrepreneur and chairman of Drift. David coined 'hypergrowth' and obsesses over product-led growth and conversational marketing. His audience includes growth-minded founders, product leaders, and marketers who want to build category-defining companies.

Dharmesh Shah

800K+ followers

CTO & Co-founder, HubSpot

Built HubSpot from zero to $2B+ revenue. Dharmesh now focuses heavily on AI and recently launched ChatSpot. His audience is a mix of marketers, founders, and tech leaders who obsess over product-led growth and company culture. If you're selling to tech-forward companies, his followers are gold.

Drew Sanocki

65K+ followers

CEO & Co-Founder, PostPilot

The voice behind Nerd Marketing and CEO of PostPilot. Drew brings operator-grade, LTV-first playbooks to DTC brands. His followers are e-commerce operators obsessed with retention, customer lifetime value, and building sustainable DTC businesses.

Eugene Healey

75K+ followers

Founder & Keynote Speaker, Studio EH

Brand strategy consultant helping businesses identify unmet desires that drive customer behavior. Eugene focuses on cultural alignment over conventional branding tactics. His followers are brand strategists, marketing consultants, and business leaders rethinking positioning.

Gary Vaynerchuk

5M+ followers

CEO, VaynerMedia & VaynerX

Built VaynerMedia into a 2,000+ person agency. Gary is known for his takes on social-native commerce, attention arbitrage, and live shopping. His audience spans entrepreneurs, marketers, and sales professionals. If you sell to ambitious business owners, his followers are prime prospects.

Gretta van Riel

200K+ followers

Founder, SkinnyMe Tea & Drop Bottle

Built multiple multimillion-dollar e-commerce brands including SkinnyMe Tea and Drop Bottle before age 30. Gretta is the queen of influencer marketing and viral social growth. Her followers are e-commerce founders, DTC marketers, and entrepreneurs looking to leverage social media for brand growth.

Guy Kawasaki

2M+ followers

Chief Evangelist, Canva

Legendary marketer from Apple's early days, now Chief Evangelist at Canva. Guy is an author, speaker, and early-stage investor. His posts share eclectic business wisdom on growth, innovation, and building remarkable products. His followers span entrepreneurs, marketers, and tech enthusiasts.

Kaleigh Moore

55K+ followers

Freelance Writer, Contributor: Forbes, Vogue Business

Writes SEO-focused content for e-commerce platforms with bylines in Forbes, Vogue Business, Entrepreneur, and Inc. Kaleigh shares insights on content marketing and what's trending in e-commerce and retail. Her followers are content marketers, e-commerce writers, and brand storytellers.

Lenny Rachitsky

600K+ followers

Author, Lenny's Newsletter

Former product lead at Airbnb, now runs the most popular product and growth newsletter in tech. Lenny's deep-dives on growth strategy, product management, and career advice are must-reads. His followers are product managers, growth marketers, and startup operators.

Nathan Barry

120K+ followers

Founder & CEO, ConvertKit

Built ConvertKit from $0 to $30M+ ARR bootstrapped. Nathan shares transparently about creator economy, email marketing, and building in public. His followers are creators, newsletter operators, and founders who value sustainable growth over blitzscaling.

Nik Sharma

100K+ followers

CEO, Sharma Brands

The DTC Guy. Former Director of DTC at VaynerMedia, now running Sharma Brands and a newsletter with 100K+ readers. Nik advises top consumer brands on growth strategy. His followers are DTC founders, e-commerce marketers, and brand operators who want to scale profitably.

Noah Kagan

350K+ followers

Chief Sumo, AppSumo

Founder of AppSumo and serial entrepreneur. Noah was employee #30 at Facebook and #4 at Mint. He shares real talk about bootstrapping, marketing experiments, and building businesses. His audience loves deals, tools, and no-BS business advice.

Richard van der Blom

200K+ followers

LinkedIn Expert, Just Connecting

Europe's leading LinkedIn algorithm expert. Richard publishes annual LinkedIn algorithm reports and trains companies on social selling. His followers are marketers and sales pros who want to crack the LinkedIn code.

Robert Rose

150K+ followers

Chief Strategy Advisor, Content Marketing Institute

15+ years helping 500+ companies tell their stories, including Salesforce, SAP, and Roche. Robert is the Chief Strategy Advisor at Content Marketing Institute. His followers are content strategists, marketing consultants, and CMOs who want to build category-defining content programs.

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